The launch entails the introduction of the Gear Fit2 — wearable fitness tracker priced at Rs 13,990 and Gear IconX — cordless earphones with in-ear heart rate monitor priced at Rs 13,490. The Samsung Gear VR — Samsung’s virtual reality device, also forms part of the Note7’s Phone+ Ecosystem.
Priced at Rs 59,900, the Note7 features an upgraded S Pen and irisSZ scanning technology for security and is ready to enter the Indian market on September 2. To improve precision, the tip of the S Pen has been reduced by about 50%, making it only 0.7mm.
On the iris scanning technology, Samsung India Electronics Vice President - Mobile Business Manu Sharma said: “The Indian financial sector is abuzz with mobile transactions. However, around 70% of mobile users are scared of leakage of information. The iris scanner ensures that security of the phone is personalised, which makes the Note7, the most secure phone in the current generation.”
The first device in the Note series to be water resistant up to the depth of 1.5 metres for up to 30 minutes, the Note7 features a 5.7 inch Gorilla Glass 5, which makes it 30% stronger and 20% more scratch resistant. However, it features the same camera as the Galaxy S7 and Galaxy S7 edge.
The Note7 has been given a 3,500 mAH battery, which is the biggest in the Samsung smartphone portfolio. “Users can choose from HD, FHD and QHD display to optimise battery usage,” said Sharma.
Sharma added, “The success of the Note series in India has been unprecedented. Since the launch of the first Note in 2011, the segment has evolved and gathered loyal support from who we lovingly call ‘Note heads’.” The segment commands 70% to 80% return rates in its customer base in the country.
Samsung claims a 47.3% share in the smartphone market in India, which it further seeks to consolidate with every launch.
The phone will be launched in three colour options — Gold Platinum, Silver Titanium and Black onyx, and pre-booking is slated from August 22 to August 30.
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